Stüssy To Open a New Flagship in New York
The streetwear trailblazer will make its return to physical retail in the city with an expansive, 5,600 square-foot store.
The high-profile matchup between the New York Yankees and Los Angeles Dodgers has brands from both cities finding creative ways to take advantage, with or without an official MLB licence.
Data shows that Nike's hottest sneaker styles have cooled off, contributing to a drop in Nike’s cultural cachet that new CEO Elliott Hill will need to address.
Young menswear and streetwear brands are opening stores across downtown Manhattan at a moment when young consumers are eager for in-person shopping, social-media marketing feels stale and menswear customers are looking for new options.
Brands from Madhappy and Patta to Bottega Veneta are once again embracing print magazines full of on-brand editorial content as they attempt to escape the algorithm and bypass the drawbacks of social-media marketing.
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The struggling luxury-streetwear pioneer will join Bluestar's stable of brands, including names like Tahari and Scotch & Soda.
Executive Editor Brian Baskin dives into whether and why men’s style is getting stale, and the brands that are trying to do something about it, with BoF correspondents Malique Morris and Lei Takanashi.
Macy’s newest private label, “Mode of One,” is taking aim at the contemporary menswear shopper as the retailer tries to shore up its men’s apparel business.
In recent years, the death of founder Virgil Abloh, a troubled push upmarket and the near implosion of Farfetch have dealt severe blows to one of the world’s most successful luxury streetwear brands. Off-White CEO Cristiano Fagnani sat down with BoF to outline his ‘reset’ strategy.
In recent years, the death of founder Virgil Abloh, a troubled push upmarket and the near implosion of Farfetch have dealt severe blows to one of the world’s most successful luxury streetwear brands. Off-White CEO Cristiano Fagnani sat down with BoF to outline his ‘reset’ strategy.
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Mass-market retailers and emerging designers connected to streetwear and subcultures around it are teaming up to reach the next generation of menswear consumers.
While the yen’s plummet drove a rush of international shoppers looking for bargains, Japan’s famously robust secondhand fashion market is set to keep growing even as the currency bounces back.
Streetwear is by no means dead, but its customers are changing. Today they're embracing a diverse wardrobe that mixes logo T-shirts with heritage brands and traditional menswear or luxury.
Despite skateboarding now being part of the Olympics, a number of influential skateboard brands like Supreme and Palace don't bother marketing at the global event.
The streetwear trailblazer will make its return to physical retail in the city with an expansive, 5,600 square-foot store.