Skip to main content
BoF Logo
The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.

BoF Masterclass | How to Create the Perfect E-Commerce Site

Join us for a BoF Professional Masterclass that explores the topic in our latest Case Study, “How to Create the Perfect E-Commerce Site.”
Case Study | How to Create the Perfect E-Commerce Site

Join us for our next BoF Masterclass on Thursday, October 10 at 4:00pm BST / 11:00am EDT as BoF’s technology correspondent Marc Bain, report author Brian Baskin and a panel of experts share how, even amid cookie-cutter layouts, there is plenty of room for brands to maximise their website’s potential, both from a marketing and revenue standpoint.

rsvpOpens in new window



Introducing BoF's latest case study: How to Create the Perfect E-Commerce Site.
Case Study
Case Study | How to Create the Perfect E-Commerce Site

Exclusive to BoF Professional members.

In This Article

© 2024 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Retail
Analysis and advice from the front lines of the retail transformation.

Case Study | The Strategy That Brought Adidas Back From the Brink

Adidas has mounted one of the more remarkable turnarounds in recent memory after facing a crisis two years ago from the end of its Yeezy business. BoF spoke to chief executive Bjørn Gulden and other members of Adidas’ leadership to unpack how a series of bold decisions on products like its Samba sneaker, a move to refocus the brand on athletes and internal shifts brought Adidas back from the brink.


view more

Subscribe to the BoF Daily Digest

The essential daily round-up of fashion news, analysis, and breaking news alerts.

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON