Hair Care

A primer from personal care CEO Katie Sturino, who actually did so.

Your summer read may be doing double-duty as your latest source of makeup inspiration

As Gen-Z begins to head to the altar, their emerging bridal preferences can create fresh revenue-generating opportunities for beauty companies. But savvy marketing and deployment is needed to fully realise their potential.

For collect-em-all beauty shoppers, designer straws are becoming the new lip glosses.

Once a symbol of assimilation in post-slavery America, the silk press has taken on a new life among young Black women, thanks to an old clip of Kamala Harris discussing her hair routine that went viral on TikTok.

Lemme is a bigger brand than anyone wants to admit—even her.

Gourmand fragrances are a shortcut for Gen-Z emotional investment.

Tough love is making some shoppers hit “add to cart.”

The hair services industry has a long history of discrediting Black hairstyles such as braids, locs and twists unworthy of study. Now, a new set of state laws will finally require cosmetology and barber schools to teach students how to style curly hair types.

How “the skin barrier” became a stand-in for American female rage.

A new kind of Ozempic effect.

Seasonal staples like SPF and beachy scents are getting an update, while new product innovations have taken off thanks to influencers.