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Urban Outfitters Shares Sink on Disappointing Sales Growth

The company’s shares dropped up to 12 percent in premarket trading after reporting quarterly sales growth that fell short of Wall Street’s expectations.
An Urban Outfitters store
Executives said on a call with analysts Wednesday that the company may have to add promotions and markdowns given the sales slowdown. (Shutterstock)

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Urban Outfitters Inc. shares slid after the owner of the Anthropologie and Free People brands posted quarterly sales growth that came in below Wall Street’s expectations.

The shares fell as much as 12 percent in premarket trading in New York after the company reported Wednesday that comparable sales in its retail segment rose 2 percent, below analysts’ average estimate of 2.94 percent. Comparable sales at its core Urban Outfitters brand also came in below expectations.

Executives said on a call with analysts Wednesday that the company may have to add promotions and markdowns given the sales slowdown, which they expect to reduce gross margin.

Bloomberg Intelligence analysts Mary Ross Gilbert and Poonam Goyal said that sluggish sales could extend into the second half and will require more promotions, as customers across all brands choose lower-priced products.

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Telsey Advisory Group analyst Dana Telsey cut her recommendation on the stock to market perform from outperform.

By Max Zimmerman

Learn more:

The Retailer That Finally Got Rental Right

Urban Outfitters has spent over $100 million building Nuuly, a competitor to Rent the Runway that stocks more casual clothing. Four years in, the service is growing fast, and its owner says it will soon be profitable.

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