With travel expected to soon surpass pre-pandemic levels, The State of Fashion 2024 unpacks how brands and retailers are adapting to strategies to connect with vacation-focused consumers.
McKinsey & Company
Senior Partner, London, Leader of the Apparel, Fashion & Luxury group
McKinsey & Company is the world's leading top management consultancy, currently with over 30,000 colleagues across the globe. Our clients include the majority of the 100 largest industrial corporations in the world. But we also work for fast-growing small and medium-sized enterprises (SMEs), many leading banks and insurance companies, government ministries, public authorities, and other public and private institutions.
Our more than 133 locations in 66 countries are linked by industry and functional practices that concentrate our knowledge and expertise on the topics of interest to our clients wherever they do business. The work we do reflects the wide variety of management problems facing these organizations. We concentrate on issues that affect the performance of the entire firm. Strategy and organization studies, as well as the expansion and creation of new businesses, account for nearly half of our work.
McKinsey also serves a broad spectrum of retailers and consumer-product manufacturers on strategic, organizational, and operational topics. McKinsey's Apparel, Fashion & Luxury Group works with clients in all geographies, sub-sectors, and functional areas. Having supported more than 1,460 projects with leading apparel, fashion and luxury companies since 2015, McKinsey is a global leader in this field.
The eighth annual State of Fashion report by The Business of Fashion and McKinsey & Company reveals an industry navigating deep uncertainty. Download the full report to understand the 10 themes that will define the industry and the opportunities for growth in the year ahead.
The actors with the most leverage to tackle the challenge are structurally unwilling to change, writes Kenneth P. Pucker.
The State of Fashion: Beauty explores why the outsized influence of today’s teens and twentysomethings over consumer industries means beauty brands face a fast-changing challenge to adapt their businesses — from marketing to pricing strategies — to remain attractive to this hugely discerning cohort.
White Paper | Incorporating Generative AI Into the Fashion Workplace
As artificial intelligence continues to shape the fashion industry and its output, BoF Careers explores what AI’s advanced capabilities mean for the fashion workplace — and how the workforce could adapt to gain competitive advantage.
White Paper | Incorporating Generative AI Into the Fashion Workplace
As artificial intelligence continues to shape the fashion industry and its output, BoF Careers explores what AI’s advanced capabilities mean for the fashion workplace — and how the workforce could adapt to gain competitive advantage.
The Year Ahead: How Fashion Is Responding to the Return of Global Travel
With travel expected to soon surpass pre-pandemic levels, The State of Fashion 2024 unpacks how brands and retailers are adapting to strategies to connect with vacation-focused consumers.
The State of Fashion 2024: Riding Out the Storm
The eighth annual State of Fashion report by The Business of Fashion and McKinsey & Company reveals an industry navigating deep uncertainty. Download the full report to understand the 10 themes that will define the industry and the opportunities for growth in the year ahead.
The State of Fashion 2024: Riding Out the Storm
The eighth annual State of Fashion report by The Business of Fashion and McKinsey & Company reveals an industry navigating deep uncertainty. Download the full report to understand the 10 themes that will define the industry and the opportunities for growth in the year ahead.
Brands Know How to Curb Their Climate Impact. Why Won’t They Do it?
The actors with the most leverage to tackle the challenge are structurally unwilling to change, writes Kenneth P. Pucker.
How to Decode Gen-Z’s Evolving Relationship With Beauty
The State of Fashion: Beauty explores why outsized influence of today’s teens and twentysomethings over consumer industries mean beauty brands face a fast-changing challenge to adapt their businesses — from marketing to pricing strategies — to remain attractive to this hugely discerning cohort.
How to Decode Gen-Z’s Evolving Relationship With Beauty
The State of Fashion: Beauty explores why outsized influence of today’s teens and twentysomethings over consumer industries mean beauty brands face a fast-changing challenge to adapt their businesses — from marketing to pricing strategies — to remain attractive to this hugely discerning cohort.
Why Beauty Brands Want a Bigger Piece of the $1.5 Trillion Wellness Pie
The State of Fashion: Beauty finds that brands have a growing opportunity to tap into emerging wellness subcategories — from sleep to sexual intimacy to ingestible beauty — by upgrading existing products or expanding portfolios, provided they do so with credibility and authenticity.
Why Beauty Brands Want a Bigger Piece of the $1.5 Trillion Wellness Pie
The State of Fashion: Beauty finds that brands have a growing opportunity to tap into emerging wellness subcategories — from sleep to sexual intimacy to ingestible beauty — by upgrading existing products or expanding portfolios, provided they do so with credibility and authenticity.
The State of Fashion Special Edition | The New Face of Beauty
The special edition of The State of Fashion report by BoF and McKinsey & Company explores the reshaping of the global beauty industry. Download the full report to learn about the key dynamics that will impact all categories in the years ahead, from the rise of wellness to the influence of Gen-Z.
The State of Fashion Special Edition | The New Face of Beauty
The special edition of The State of Fashion report by BoF and McKinsey & Company explores the reshaping of the global beauty industry. Download the full report to learn about the key dynamics that will impact all categories in the years ahead, from the rise of wellness to the influence of Gen-Z.
How Fashion Can Weather Economic Turbulence
The State of Fashion 2023 explores the levers fashion brands can pull to realise profitable growth even even amid rising prices and economic uncertainty.
The State of Fashion 2023: Resilience in the Face of Uncertainty
The seventh annual State of Fashion report by The Business of Fashion and McKinsey & Company reveals the industry is heading for a global slowdown in 2023 as macroeconomic tensions and slumping consumer confidence chip away at 2022′s gains. Download the full report to understand the 10 themes that will define the industry and the opportunities for growth in the year ahead.
The State of Fashion 2023: Resilience in the Face of Uncertainty
The seventh annual State of Fashion report by The Business of Fashion and McKinsey & Company reveals the industry is heading for a global slowdown in 2023 as macroeconomic tensions and slumping consumer confidence chip away at 2022′s gains. Download the full report to understand the 10 themes that will define the industry and the opportunities for growth in the year ahead.
Get Ready for the Great Fashion Tech Acceleration
As the industry gets ready for unprecedented pace of technological advancements, leading brands and retailers are expected to double their spending by 2030 on everything from AI to hyper-personalisation tools to traceability. BoF and McKinsey’s new special edition of The State of Fashion unpacks what lies ahead.
Get Ready for the Great Fashion Tech Acceleration
As the industry gets ready for unprecedented pace of technological advancements, leading brands and retailers are expected to double their spending by 2030 on everything from AI to hyper-personalisation tools to traceability. BoF and McKinsey’s new special edition of The State of Fashion unpacks what lies ahead.