Benedetta Petruzzo

Benedetta Petruzzo, the former chief executive of Miu Miu, was named managing director of Christian Dior Couture beginning in October 2024.

Petruzzo is recognised for her dynamic leadership, steering a strategy that has driven eye-popping growth for the Prada-owned brand between 2020 and 2024.

After studying at Milan's Bocconi University, Petruzzo held a variety of roles in finance, consultancy and luxury fashion. She began her professional path in the finance sector before transitioning to Bain & Company as a consultant. Her strategic acumen and leadership qualities led her to Kering Eyewear, where she served as executive vice-president. 

Under her stewardship, Miu Miu experienced rapid expansion, with sales nearly doubling in the first half of 2024 (up 93 percent) on top of 58 percent growth in 2023. Petruzzo’s vision for the brand aligned with its youthful and experimental ethos, which resonated strongly with Gen-Z consumers in recent seasons. This connection is evident in the success of fashion items like the micro-skirt, which became an editorial phenomenon and ignited interest in the brand's broader wardrobe.

Petruzzo has been recruited by LVMH to serve as managing director of Christian Dior Couture from October 2024, reporting to CEO Delphine Arnault.