E-Commerce

The legacy Florentine retailer is betting its new sprawling outpost in New York’s trendy NoHo neighbourhood can become an indelible retail destination for the city’s discerning fashion crowd.

Amazon will struggle to beat Temu and Shein at their own game, and in the process, it risks devaluing what has become its core proposition: convenience.

A $2.65 billion merger of two of America’s largest department stores, with involvement from Amazon and Salesforce, is a bet that scale and technology can breathe new life into an ailing business model.

The fast-fashion brand is investing in new ways to engage shoppers as analysts expect sales growth to slow after a post-pandemic surge.

Experts say Mytheresa, Ssense and Moda Operandi have kept afloat in a challenged space by honing in on a particular consumer, curating their assortments and executing on retail basics. Still, the road ahead is tough, and the bigger they get, the harder it will be to sustain these strategies.

Gen-Z consumers are flaunting their knockoffs and imitations online. Social media experts say brands should play along.

Formed of five different agencies with complementing areas of expertise, Front Row partners with beauty, health, wellness, and consumer brands to accelerate their e-commerce growth. Here, its chief brand officer, Christopher Skinner, shares the challenges and opportunities in reaching new consumers.

Designer brands including Gucci and Anya Hindmarch have been left millions of pounds out of pocket and some customers will not get refunds after the online fashion site collapsed owing more than £210m last month.

Spending data shows millions of consumers are shopping on the Chinese app after seeing its ubiquitous marketing. Worryingly for competitors, customers appear to like what they’re seeing.

The fashion resale company finally became profitable last year, but it was at the cost of losing consignors who complain that reselling is no longer as lucrative as it once was on the platform.

The Swedish luxury menswear brand is embracing the post-pandemic growth in the formal wear category, while optimising the consumer reach of their core line. BoF sits down with CEO David Thörewik to learn how Eton Shirts are innovating their strategy to drive global expansion.

In the latest blow to the luxury e-commerce sector, the embattled Matches is closing down just over two months after being acquired by Frasers Group as relationships with brands have reportedly soured.