Senior Copywriter | London

Senior Copywriter | London

For over 35 years, Aesop has carefully cultivated an inspiring and inclusive environment in which our employees are supported and encouraged to thrive. As a global retail organisation, we offer professional development and advancement opportunities to complement career goals and aspirations.

Our approach to skin care involves meticulous attention to detail, using only the most efficacious ingredients to create formulations which stir the self and senses. The same meticulous approach is taken during our recruitment process, seeking out considered and inspired individuals with a wealth of perspectives who bring out the best in themselves and others.

We aim to strike the right balance between people, planet and profit, actively reducing our footprint on the planet that generously sustains us. So far, this journey has led us to become a certified B Corp. We are committed to building a more sustainable and inclusive society.

Role purpose

Aesop is seeking a strategic and conceptual Senior Copywriter who has a passion for words, storytelling, and be the brand voice. They will deliver outstanding copy for campaigns across all Aesop touchpoints, while playing a key role in shaping creative concepts, and presenting these to senior stakeholders. From new product launches to cultural partnerships, the Senior Copywriter will help to develop concepts that pique our customers’ curiosity.

The Senior Copywriter works in partnership with our Global Senior Copy Manager and Copy Editor to deliver outstanding copy for campaigns across all Aesop touchpoints, including but not limited to retail, digital, CRM, social and product.

Role responsibilities include, but not limited to –

• Lead on key marketing campaigns throughout the year, developing concepts that resonate with our customers around the world, whether they are browsing in-store or perusing products in the digital realm.

• Collaborate with the Art Direction team and Visual Merchandising team to create copy that works in harmony with our visual approach and balances creativity with commerciality—while retaining Aesop’s spirit and points of difference.

• Support in the delivery of copy for product launches, regional partnerships, PR, e-commerce, social, brand and product content and internal and brand communications, ensuring our voice remains consistent, authentic, and accurate.

• Work closely with our project management team to ensure projects are adequately resourced and delivered in a timely manner.

This is a full time position operating with a hybrid working pattern.

What we are looking for

• Open mindset and deep curiosity seeking to understand others, listen without judgement and act on diverse perspectives

• Commitment to fostering an inclusive and psychologically safe work environment

• A strong conceptual thinker with demonstrable experience driving and delivering campaign copy, preferably in the retail space.

• Sound knowledge of marketing strategy, communications, and experience of working with designers.

• The ability to tailor communications to meet the needs of various audiences, across print and digital platforms, without compromising Aesop’s voice or spirit.

• Concept, design and implementation including, but not limited to; responsive experiences, e-commerce, email, CRM, social and digital instore experiences

• Conceptual, innovative, adventurous – while having an acute eye for detail and desire for quality.

• Good understanding of SEO and UX.

• Good knowledge of PowerPoint and/or Keynote.

What’s on offer

We take a holistic approach to employment, promoting professional development, career growth, employee wellbeing initiatives and encouraging deep connections with the local community through the Aesop Foundation, volunteering and matched giving programs. Employee benefits include -

• Flexible, hybrid working pattern

• Generous product discount allowance and bi-annual complimentary product allocation

• Paid volunteering allowance for all employees

• Bonus opportunity based on personal, and business, performance

• Suite of options to aid development, including complimentary access to LinkedIn Learning, in-house Product and Core skills training and study support opportunities

• Access to employee assistance programmes, complimentary subscription to Headspace mindfulness app and summer hours options.

Aesop is committed to attracting, developing and retaining the very best people by offering a creative and inclusive workplace where talent is truly recognised and rewarded. We are committed to promoting inclusion for all with the belief that diversity, inclusion and belonging plays an important role in the success of our organisation. We actively encourage everyone to consider becoming a part of our journey.

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